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About Us

Mission Statement
Improving children's school experiences minute-by-minute.
It's about time!

Industry experience

Snapshot, Inc. expanded the EduSnap Classroom Observation Measure (EduSnap) from the Emerging Academics Snapshot (EAS) and the FirstSchool Snapshot (FSS), observational tools created by the EduSnap authors during their tenures at UCLA and UNC-Chapel Hill over the last 20 years. Thousands of classrooms used the EAS and FSS as part of both national and statewide studies. In the last five years alone, a number of districts allocated federal funds and grant dollars from private foundations to use the FSS in preschool and elementary classrooms as a tool to motivate change and monitor progress.

Sharon Ritchie, EdD, Co-Founder and Chief Executive Officer

Sharon is a senior scientist at Frank Porter Graham Child Development Institute at the University of North Carolina at Chapel Hill, and has 35+ years of professional experience in the field of education. Highlights of her career include: Project Director of Best Practices in Early Childhood Education, MultiState Study of pre-K and K and SWEEP for the National Center for Early Development and Learning; Project Director for the reliability study of the NAEYC Reinvented Accreditation System, and FirstSchool.

Erin Mason, MA, Co-Founder and Chief Operations Officer

Erin runs the daily operations for Snapshot, Inc. Prior to Snapshot, Inc., Erin worked for the National Association for the Education of Young Children (NAEYC) and Frank Porter Graham Child Development Institute at the University of North Carolina at Chapel Hill in various capacities and played substantial roles in numerous national and state research projects including SWEEP for the National Center for Early Development, the NAEYC Reinvented Accreditation System, and FirstSchool.

Adam Holland, PhD, Co-Founder and Chief Financial Officer

Adam is an Investigator on the FirstSchool project at the Frank Porter Graham Child Development Institute at the University of North Carolina at Chapel Hill.  He serves a number of roles on the project including statistician and psychometrician.  Prior to his research career, Adam was an elementary and preschool teacher.

Billie Weiser, PsyD, LMFT, Co-Founder and Director of Training Operations

Billie has a doctorate in Psychoanalysis and is a licensed Marriage, Family, and Child Therapist and independent consultant. She has extensive experience in training on multiple classroom observation measures. She was project assistant for NCEDL studies; Training and Associate Director for the Center for Improving Child Care Quality at the UCLA Graduate School of Education and Information Sciences; and guided graduate students as an Adjunct Professor teaching courses in social and behavioral sciences.

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